The 21st century has brought more and more data in our lives. The question for researchers is how to communicate using this data.
For too long, researchers have given short shrift to the question of what their data looks like. But in recent years, spurred by the work of Stephanie Evergreen and others, the research community has come to realize that what our data looks like is just as important as the data itself.
Without effective presentation of data, consumers cannot make sense of it, and cannot use it. I work with my clients to help them develop strategies to visualize their data and present it to consumers in a way that leads to impact.